As we have established before, what gets measured, gets done. When people are working toward an established goal, they can see their progress clearly and are more motivated to be productive. Also, it is important to keep your finger on the pulse of where your business is going, and how fast it is getting there. [...]

When setting up a website, it will be more profitable for you on the whole if you prioritize getting good copy down before you segue into graphics.

Advertisement experts recognize the value of quality copywriting. It is best to get your message out to people in a clear way they can understand. In the ad world, [...]

The question I get asked the most is, “What is the simplest way to find a good product or service to sell?” Truthfully, there is no simple way to select a quality product one can both believe in and convince others to believe in enough to buy it. There have been many great products that [...]

Flexi-hours. An employee’s dream and an HR’s nightmare. Well, though it might be typecast, flexible work hours along with the ability to tele-commute to work are slowly but steadily becoming an accepted way to work. Like any other management trend, this style of working has its long list of pros and cons, but it seems [...]

I recently read about new-age entrepreneurs who have chosen to work out of the most interesting of workplaces….spas, resorts, a Buddhist village and one of them was planning to move to and Australian farm.
Workplaces? These didn’t sound anything like workplaces to me…initially. I began to see the see the light of day when I [...]

Valuing your time is the first step in time management and once you get started in that direction, you can evaluate the COST per hour worked. One of the common ways to do it is to take your income and divide it by the total number of hours you have worked and you arrive at [...]

Pardon me if I sound like a sales person for SalesForce.com. its just that this is one web app which has taken care of some of my oldest woes when it came to managing a diverse sales team spread across the globe but also helped me get decision making data within a few clicks. [...]

The internet is dotted with many stories which relate to brick-and-mortar companies going online and it is time to reverse the trend. If you have a successful online business, it might be worthwhile to consider the traditional method of offline campaigns which have the following advantages:
1) Allows you to target an audience which [...]

A top executive of a services company recently mentioned in one of his talks that they accounted 25% of the project cost as selling cost, majority of which included the pay package of their sales team members. This was an eye opener for many entrepreneurs present in the conference as many of them doubled up [...]

If you have any experience in generating work for yourself, you know that some days are far more productive than others. Educating yourself and staying current about the ins and outs of today’s marketing strategies are the only ways to remain relevant in the business world It is possible, with the right resources, attention to [...]